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Plantasy

A mobile AR experience that invites users to virtually plant trees and reimagine their surroundings with digital greenery.

In urban spaces, the idea of greenery is often aspirational. Plantasy bridges that aspiration with action offering a moment of pause, creativity, and reflection through immersive technology. It’s a prototype that can evolve into public engagement tools for events, educational campaigns, or brand activations around sustainability.

What if you could plant a tree anywhere, instantly?

Plantasy uses Augmented Reality to let users to make their physical spaces greener—virtually—by placing and interacting with 3D plant models in real-world environments anytime-anywhere.

Project Overview

PlantAR is an AR-based experience that blends environmental awareness with playful digital interaction. By scanning a simple QR code, users unlock an AR interface that allows them to “plant” various types of trees and greenery in their surroundings—whether at home, at work, or outdoors.

This experience was designed as a lightweight, accessible intervention that encourages individuals to reimagine their relationship with nature using emerging tech. The goal was to create a tool that not only visualizes greener futures but also sparks conversations about sustainability, environment, and space-making through the lens of technology.

Key Features

  • QR-based access for seamless onboarding

  • Lightweight realistic 3D model placement in the AR environment

  • Diverse tree/plant assets with low poly counts for smooth performance

  • Visual feedback on space transformation through screenshots or videos

Proof of Concept

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